Google’s Webmaster Tools team have again been busy working on new enhancements to the Webmaster Center – with 2 new additions to the Lab.

Today, the team announced the release of the following into the Webmaster Labs area:

• Create your Sidewiki page owner entry
• Fetch as Gooblebot Mobile

The Webmaster Tools Lab is where the team release their improvements and functionality for public testing before releasing them properly into the Webmaster…

Last year, Google released a new search function which allows users to sift through global public data.

Now before any of you get concerned with Privacy – this isn’t your personal stats and online data – it’s more generic public information. Here’s an excerpt from the release post last year.

“We just launched a new search feature that makes it easy to find and compare public data. So for…

Google obviously understands the importance of it’s Local search as it continues to push out Local Search enhancements on an almost weekly basis.

This week, Google unveiled its newest Local enhancement – the “Nearby” filter.

Google’s Search Options became a permanent feature of the SERPs back in late 2009. The search options give users more control over their search results, allowing them to filter based on search verticals,…

The reports have emerged that Google has finally done a deal with Facebook which will see Facebook content emerging in Google’s real time search.

After securing a deal with Twitter in December last year (and MySpace also) which saw Google take the lead in the real time search space, this latest initiative will help cement its position forefront.

At this stage, reports suggest that Google will only be…

Have you visited the Opportunities Tab in your Google AdWords account recently?

Over the last few months, Google has been building a range of insights in the Opportunities Tab to help AdWords users optimize their Google advertising campaigns.

In the Opportunities Tab, AdWords users can find customized keyword and budget ideas to help refine the performance of campaigns.

Budget Ideas:
Your Opportunities tab shows budget ideas when a campaign is repeatedly…